Blog

The legacy of Boyd’s is one of classic beauty and glamour. Situated on Madison Avenue and 61st Street in Manhattan, Boyd’s Cosmetics was the beauty destination for fabulous New York women of the 1960s, 70s, and 80s. Originally Boyd Chemists...
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Hello, Beauties! "Let's give this neutral scheme a pop of color" "Let's really make a statement against that black dress by adding a pop of color to your eyelids." We’ve all heard designers and makeup artists have grossly overuse this...
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Hello, Beauties: Or should that be "Nudies"?  We're talking about going Au Natural - with your face. Creating that groomed, casual and fresh - “just rolled out of bed”- look takes a bit of effort and a few essentials. Much...
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Hi, Beauties! This week we're having fun creating the Smokey eye effect. So there you are, a special event looming on your calendar and you're staring into the mirror, wondering, "Can I carry it off, this Smokey eye look?" The answer...
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Hello, Beauties! Sometimes, life requires a little drama, a bit of va-voom. Channeling your inner diva in a regular 9-5 life can be a little challenging, but you're in good hands. Boyd’s of Madison Avenue has catered to famous faces...
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